OUR STORY
ABOUT PURE FORM ACTIVES
At Pure Form Actives, we create high-quality activewear that goes beyond performance. Our mission is to design pieces that not only support your body but also inspire your mind. Each collection is designed for comfort, function, and style in mind - helping you feel confident whether you're training, moving, or resting.
MEET THE OWNERS
Pure Form Actives is proudly run by a mother-daughter team who share a passion for mental health, wellness and creating with purpose.
For us, Pure Form Actives is more than activewear - it's about inspiring confidence, raising awareness for mental health, and encouraging people to feel good both inside and out.
Together, we've built this brand as more than just activewear - it's a way to spark conversations, raise awareness, and remind people that taking care of your mind is just as important as taking care of your body.
We're so grateful you're here and excited for you to be part of our journey <3